Muhammad Firdaus Bin Nordin - Operations & Business Development Active

Muhammad Firdaus Bin Nordin

Operations & Business Development

Operations-focused team member connecting frontline process experience with business development and digital execution at AINNA.

Firdaus brings experience across warehouse operations, F&B management and e-commerce business development, giving him direct exposure to the everyday processes that SMEs need to improve and automate.

Operations · Process Improvement · Business Development · SME Execution

20%
Historical E-Commerce Sales Growth*
TRIZ
Problem-Solving Certification
Warehouse
Operational Experience
F&B
Management Experience

*Reported result from a prior internship project, not AINNA-wide revenue growth.

What Firdaus Owns

Operations

Connecting frontline workflows with AINNA execution.

Primary focus

Process Improvement

Identifying fragmented and repetitive work that can be improved.

Primary focus

Business Development

Supporting commercial opportunities and practical follow-through.

Active development

SME Execution

Grounding solutions in the daily realities of SME operations.

Continuous

F&B Operations

Bringing practical experience in people, vendors, quality, safety and service operations.

Operational foundation

Digital Execution

Translating e-commerce, content and frontline experience into measurable execution.

Active development

Operational Foundation

Warehouse → Restaurant Management → Business Development → Frontline Operations

Firdaus's background provides exposure to the type of fragmented, repetitive operational work that AINNA aims to simplify through better systems and automation.

Selected Thinking

Saya dulu satu-satunya orang yang uruskan IT. Hari ini, saya bina infrastruktur AI supaya keupayaan itu boleh diskalakan.
November 9, 2026 ▶ YouTube
Saya dulu satu-satunya orang yang uruskan IT. Hari ini, saya bina infrastruktur AI supaya keupayaan itu boleh diskalakan.
Saya dulu satu-satunya orang yang uruskan IT. Hari ini, saya bina infrastruktur AI supaya keupayaan itu boleh diskalakan. Beberapa tahun lalu, saya p…
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PERANG SIBER ITU NYATA. Sistem Anda Boleh Diserang Masa Anda Sedang Tidur.
November 9, 2026
PERANG SIBER ITU NYATA. Sistem Anda Boleh Diserang Masa Anda Sedang Tidur.
Ini bukan cerita hipotetikal. Kami sendiri dah lalui. Baru-baru ini, salah satu server yang kami uruskan di bawah AINNA NeuralOps kena serang. 12:00…
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Dari Server Kosong ke Sistem Berfungsi Penuh — Dikuasakan oleh AI Agents
November 9, 2026
Dari Server Kosong ke Sistem Berfungsi Penuh — Dikuasakan oleh AI Agents
Kami mula dalam retail pada 2019 dengan lebih RM15 juta jualan kumulatif, 80k+ SKU, dan sekitar 9k pesanan bulanan. Kini, kami bangunkan Horizontal A…
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Working Experience

Current 2026 – Present

Operations & Business Development

AINNA · Malaysia

Supports operational execution, process improvement and business development across AINNA's SME-facing work.

2026 – Present

Warehouse Assistant (Part-Time)

J&T Bukit Rambai, Melaka

Manages incoming and outgoing stock, order picking and packing, and inventory records. Receives deliveries, supports loading operations, and maintains a safe, organized warehouse environment.

2024 – Jan 2026

Assistant Restaurant Manager

Cosmo Restaurant Sdn Bhd · Burger King, Melaka

Led recruitment, customer satisfaction monitoring, and F&B product ordering. Handled complaints, improved product quality, reviewed vendors, and ensured sanitation and safety compliance.

2023

Business Development Executive (Internship)

Ferryrich Sdn Bhd

Drove e-commerce growth on TikTok with 20% sales increase in 6 months. Optimized TikTok Live and trend analysis for Ramadhan and Hari Raya campaigns. Strengthened critical thinking, teamwork, and social media management.

2021 – 2023

Part-Time Catering Staff

AK Catering and Event, Klebang Besar

Maintained high standards of food preparation, hygiene, and cleanliness across cooked food and cut fruit service operations.

2021

Kitchen Staff

Marrybrown, Billion Mall Silibin, Ipoh

Food prep including washing, peeling, chopping, and cooking. Maintained kitchen cleanliness, waste disposal, and equipment hygiene.

Education

Present

Bachelor of Technoprenuership & Technology Management

Focus: Technology Management, Innovation, Sales & Business Development

In Progress · Active

Certification

Professional Certificate TRIZ

BTEC (Course Related) · KESSUMA 2015 & 2016

Innovation & Problem Solving · Verified

Core Expertise

Business & OperationsDaily drivers
Business Development
E-Commerce (TikTok)
Warehouse Operations
F&B Management
Productivity & DesignOperational depth
Microsoft Word
Microsoft Excel
Microsoft PowerPoint
Adobe Photoshop
Languages & InterestsFrontier work
English
Malay
Combat Sports
Innovation (TRIZ)
Muhammad Firdaus - profile photo

Muhammad Firdaus

Operations & Business Development at AINNA

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